BNY Mellon Launches White-Labeling Liquidity Management Solution on LiquidityDirect Platform
BNY Mellon and Morgan Stanley Collaborate to Enhance User Experience
BNY Mellon, a global banking and financial services company, has unveiled a new white-labeling liquidity management solution on its LiquidityDirect platform. The collaboration with Morgan Stanley Investment Management (MSIM) aims to enhance the user experience for end clients and expand access to financial institutions.
Facilitating $15 Trillion in Transactions Annually
The LiquidityDirect platform, which processes over $15 trillion in transactions annually for more than 6,000 institutional investors worldwide, will serve as the foundation for this new service. BNY Mellon’s George Maganas, Head of Global Liquidity Services, emphasized the importance of this partnership, highlighting the platform’s ability to streamline liquidity management.
MSIM Leverages $353 Billion in Managed Assets
MSIM, with $353 billion in managed assets, will leverage its strategic cash management solutions and money market investment portal. By collaborating with BNY Mellon’s robust platform, both companies aim to set new industry standards. The partnership offers a unique blend of technology, connectivity, and client service to treasury groups on a global scale.
BNY Mellon’s Impressive Track Record
As of Q3 2023, BNY Mellon reported managing $45.7 trillion in assets under custody/administration and $1.8 trillion in assets under management. With a long-standing history in the financial services sector since its establishment in 1784, BNY Mellon continues to be a trusted partner for institutions worldwide.
This article provides an overview of BNY Mellon’s partnership with MSIM to launch a white-labeling liquidity management solution on its LiquidityDirect platform. By leveraging their respective strengths, both companies aim to enhance the user experience for clients and expand access to financial institutions globally.
