Tesla Increases Promotion of Full Self-Driving Capability Amid Revenue Concerns
Tesla’s Push for Full Self-Driving Capability
Tesla is intensifying its efforts to promote its Full Self-Driving (FSD) capability, aiming to boost revenue amidst potential declines in vehicle sales. According to a report by The Wall Street Journal, CEO Elon Musk has mandated that all customers must experience a test drive using the technology before receiving their vehicles.
Advanced Technology for Driving Assistance
The FSD system is an enhanced version of Tesla’s Autopilot technology, designed to assist with driving tasks such as steering and lane changes. Musk emphasized in an internal email that this requirement may slow down delivery processes, but it is a non-negotiable step for customers.
Free Trial for US Customers
In response to a user inquiry on social media, Musk announced that all US Tesla cars capable of FSD will receive a one-month trial this week. This move is part of Tesla’s strategy to increase customer engagement and showcase the capabilities of its technology.
Stock Performance and Regulatory Scrutiny
Despite facing regulatory and legal challenges regarding its driver-assistance systems, Tesla’s shares have risen by approximately 4%, trading above $179. The company is navigating a complex landscape of regulatory oversight while striving to maintain its position as a leader in innovative automotive technology.
